As one of the most versatile fabrics in existence, denim has the ability to tell an infinite amount of stories – of which we believe the best ones have yet to be told.
From its humble beginnings in the shape of miner’s pants to the tool of rebellion adored by 1950’s teenagers worldwide, denim has always inspired a revolution within its development. It only took a few decades after that for denim to become a casual style staple. Nowadays we all have our favourite body hugging jeans and oversized jean jackets we wear ‘til tear because they never stop making us feel confident. You should know there are many different ways to enjoy denim. The only thing you need to have is an open mind and be willing to explore…
PICTURED – DAKAR DARK DENIM CAPE (£119; TheKemist.com)
Denim has the ability to be so much more than we give it credit for. The firmness and durability of the fabric make it perfect for tailoring, as it can provide the needed structure for even the most dramatic of cuts. Not to mention good denim is virtually indestructible and will preserve as brand new for years on end. This is why we believe pushing the perception of denim as solely a casual item is dated logic. Denim works like magic on work wear styles and makes for standout smart outerwear pieces, which can never go out of style. Aiming for a boss girl chic – the structure of denim can make it happen! Denim is definitely an amazing alternative for workplace attire as it makes for for classic pieces with a difference. This collection is about merging the cool element of denim with the structured cut in order to introduce a new silhouette made to suit a strong and stylish woman like you. With spectacular suits and stunning sets, it feels like a new dawn for denim. We want to bring in the new age and challenge the perspective of wearing it.
This is a story of a fabric that pushes the boundaries, that symbolises change and progress.
It’s a whole new story, and as such, it is the first of many.
Do you have your fave denim delight? If so, share share share in the comments section!